There are many benefits to having a social media presence in your business, from driving sales to corporate communication and customer interaction. If your business is not already on social media, maybe it is time to make the change!
Below we will go over a few major reasons why you should get your business performing online in one of the cheapest ways possible.
Being present on social media helps your users recognise and recall your brand with ease.
Increase Brand Touch points
Having more touchpoints for your brand is essential, whether they are digital touchpoints or physical brand touchpoints like businesses cards and brochures. Social media enables your brand to have a vast amount of new touchpoints at virtually no cost.
More Website Traffic
Posting optimised content on social media helps drive more traffic to your business website.
Social media marketing is a cost-effective strategy and method of marketing, it does not require huge investments or capital outlays.
Build Online Communities
By sharing content online, you can create a virtual community for your brand or business.
A stronger presence on social media can have a direct impact on the sales of your business
Sharing information and solutions online will help establish your business as the authoritative voice in an industry, community or niche.
Word of Mouth Marketing
Users who share their experiences with your brand online act as word of mouth advertising for your brand or business and help to grow your network and expand your businesses online community, drive sales and reach new target markets.
In 2019 60% of consumers who made a purchase from a brand found out about them on social media – that is huge.
If you are not on social media it’s time to get onto it TODAY! If you need assistance or think your business can benefit from a professionally run D for design social media campaign then contact our team today.